We love a nice piece of production design

A while back we shared our favourite Nike spot featuring Londoners as the heros of the story, but more so it showed off what great and elaborate production design can create. So like most production professionals we love a great piece of production design, and this new one from Asics for their #IMoveMe campaign, is so simple it’ll have you scratching you head as to how they made it.

Cool people, the back streets of Tokyo, and a great message designed to inspire all of us to get out there!

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